Scent Branding in Resort Environments
Resorts use fragrance in their environments as a 'signature' or scent brand that is subconsciously recognized by patrons. Not only does fragrance help create a pleasant atmosphere but can create a feeling of 'home away from home' as visitors smell the same fragrance in affiliate resorts across the globe.
Challenge |
Create a signature experience across all properties. |
Solution |
Use a custom fragrance as a scent brand to develop familiarity and consistency in resorts and spas. |
Benefits |
Fragrances not only contribute to brand recognition but can be infused into various consumable items for sale to further extend the brand. |
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Popular Links
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Application of the Year
Our CP series scenting systems used in tandem with very customized fragrances are being used by elite search and rescue teams to create a nearly real training experience.
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Can People Be Allergic to Fragrance?
First we must put the subject matter into its correct context. People can have allergies to just about anything. They can be allergic to flowers, grass, puppies, chocolate, jewelry, penicillin, chlorine, and even water ... more
